Tuesday, May 07, 2013
Subscribers
7. Publish an RSS feed. Once you publish an RSS feed
your visitors will be able to subscribe to your website using an RSS
reader. After that whenever you publish new content they will receive it
automatically, which is a great way to keep these visitors engaged with
your content and visiting your website regularly.
8. Use Feedburner. If you want to get the most out of your RSS feed you should sign-up for a Feedburner
account. It is completely free, and you’ll get a wide range of
features, including statistics about your subscribers, customization
options and so on. Feedburner will also make your RSS feed compatible
with most browsers and RSS readers, so you won’t lose any subscribers
due to technical problems.
9. Offer email subscriptions. Many Internet users
still don’t use RSS, so offering an email subscription to your content
is a must. Fortunately it is very easy to do this once you have a
Feedburner account. You just need to activate this feature under
“Publicize,” and then copy and paste the subscription link on your
website.
10. Create an email newsletter. You can take your
email subscription option one step further and create an email
newsletter. This will give you more control regarding the messages you
send to your subscribers. For example, you could create an
auto-responder sequence, sending specific messages at specific time
intervals to your new subscribers. You’ll need an email marketing
software to manage your newsletter, and you can use Aweber for that (it is a paid solution).
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