7. Publish an RSS feed. Once you publish an RSS feed your visitors will be able to subscribe to your website using an RSS reader. After that whenever you publish new content they will receive it automatically, which is a great way to keep these visitors engaged with your content and visiting your website regularly.
8. Use Feedburner. If you want to get the most out of your RSS feed you should sign-up for a Feedburner account. It is completely free, and you’ll get a wide range of features, including statistics about your subscribers, customization options and so on. Feedburner will also make your RSS feed compatible with most browsers and RSS readers, so you won’t lose any subscribers due to technical problems.
9. Offer email subscriptions. Many Internet users still don’t use RSS, so offering an email subscription to your content is a must. Fortunately it is very easy to do this once you have a Feedburner account. You just need to activate this feature under “Publicize,” and then copy and paste the subscription link on your website.
10. Create an email newsletter. You can take your email subscription option one step further and create an email newsletter. This will give you more control regarding the messages you send to your subscribers. For example, you could create an auto-responder sequence, sending specific messages at specific time intervals to your new subscribers. You’ll need an email marketing software to manage your newsletter, and you can use Aweber for that (it is a paid solution).